Toluna Partners with NeoCurrency to Offer Cryptocurrency Rewards to Toluna Influencers

WILTON, Conn.–(BUSINESS WIRE)–Toluna, a leading consumer intelligence platform provider that delivers real-time insights to companies of all sizes, today announced a partnership with NeoCurrency, an all-digital rewards company that uses data to identify the best rewards and prizes that drive loyalty participation and purchase.

NeoCurrency will allow Toluna Influencers to receive a Bitcoin Gift Card (cryptocurrency provided by www.MyBitCards.com) as a reward option for sharing their opinion on brands, products and services via the Toluna Community. By including this option in its reward catalog, Toluna Influencers have the opportunity to exchange their points for a Bitcoin Digital Card with a value of $20. Toluna’s digital community is a keystone of its Insights on Demand platform. The brand places a special focus on listening to consumer feedback and reacting accordingly. Cryptocurrency is a growing global phenomenon that is changing the way consumers shop and…