In 2019, Cryptocurrency Exchanges Diversified

With exchanges controlling so much of the industry inflows, and accounting for more than 40% of the jobs, any review of the year has to start and end there. An analysis of the dominant trends driving trading platforms serves as a proxy for measuring the cryptosphere’s overall health. From initial exchange offerings to staking as a service, 2019 was the year that crypto exchanges expanded and diversified.

Also read: Bitcoin Emits Less Carbon Than Previously Claimed, New Study Finds

Exchanges Double Down on Partnerships and Referrals

Forging partnerships with existing businesses and ramping up referral programs are two ways in which exchanges have refined their service this year in a bid to capture more of the market. In the case of partnerships, it’s an opportunity to tap into the user base of crypto companies that have a strong presence in the space, while referral schemes are useful for incentivizing users to leverage their reputation to onboard…