FitPay Rolls Out Bitcoin ‘Flip’ Device

FitPay, the startup technology platform that adds contactless payment capabilities to wearable and Internet of Things (IoT) devices, is looking to serve consumers who own bitcoin with a new payment device. The product, which is dubbed Flip, will come with a preloaded amount of U.S. dollars that are exchanged from the user’s existing cryptocurrency account. Consumers can then, in turn, use those dollars at millions of retail locations. The idea is to give bitcoin users “an easy, transparent way to connect and use the value of bitcoin in their everyday purchases,” Michael Orlando, COO of NXT-ID, Inc. and president of FitPay, told PYMNTS.com in an interview.

FitPay,…