Brad Garlinghouse: Ripple Must Outsize Amazon

Brad Garlinghouse and Ripple have some very big plans for the coming months.

Ripple Has Made Big Changes

In February, Garlinghouse explained that he wants his company to be the “Amazon” of the cryptocurrency industry, meaning he wants it to be bigger than big. Bigger than bitcoin, bigger than any other cryptocurrency known to man. Ripple must be number one, and he won’t stop until this goal is accomplished.

At first glance, it looks like these might just be words. Amazon, after all, has a market cap that exceeds $1 trillion, and while Ripple is certainly large – it’s currently valued at over $10 billion – it’s nowhere near the size and scope of the world’s number one online retailer. How could the third largest cryptocurrency by market cap ever get big enough to surpass one of the largest companies known to man?

Ripple has, however, made a lot of changes and progress over the years, ultimately being deemed the number two fintech company across the globe by publications…